![]() This is a scheme in which colors are used that stand side-by-side. One of them will be the main one and the other will focus on some details. This uses those colors that are located opposite each other - for example, blue and yellow. ![]() Below, we will talk about classic color schemes and about which colors combine better. There is a special color wheel to help choose which website color schemes work well. It is clear that you can not design of your site using only one color. How to combine colors to keep your site perfect It is generally associated with soil/land. Gray stimulates the emergence of such emotions as:īrown color represents stability, devotion, and naturalness. Usually, those who prefer gray are guided by reason, not emotions. You rarely see someone who loves or hates this color. Gray is usually used by serious and conservative brands because it is a neutral color. It always inspires, helps, and instills a certain faith. White is universal - and has only positive associations. Using black eCommerce sites want to provoke such emotions: Black is used to show seriousness and confidence. This color is both frightening and attractive. Pink symbolizes femininity and frivolity and childishness.īlack is the color of mystery, veil, and classicism. "Looking at life through rose-tinted glasses" is probably the first thing that comes to mind when it comes to pink. The color is associated with youth, energy, joy, and friendship. Orange is the color of pleasant excitement and thirst for new things. In e-commerce, it is used to inspire feelings like: It is a color that represents freedom, getting rid of various restrictions and problems. Seeing yellow immediately brings to mind the heat, a surge of emotions and a large flow of energy. Do you know why? Because it is associated with nature and dollars, and such things cannot help but reassure. That is why it is used to emphasize that you can be calm and confident in the services and products that you receive. As a rule, people associate it with something high, proud and spiritual.īlue is the color of the sea, sky, and appeasement. ![]() This color is very "majestic." No wonder it is the color of Kings. It is associated with danger, extremes, maximum concentration of emotions, passion, and strength. It is the best color to attract attention. Red is the color that has the greatest power. Therefore, before choosing a color scheme for your e-сommerce site, you should investigate the hidden meanings of all colors. You can maximize the benefits to your business by using colors competently. Yes, color schemes have a strong meaning! Remember that color creates an unconditional impulse to do something.
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